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Insights on A/B testing, conversion optimisation, and growing your Shopify store with data-driven decisions.

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Showing 13 posts tagged “decision”

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Best Free A/B Testing Tools for Shopify in 2026

Free A/B testing can be one of the fastest ways for Shopify merchants to increase conversions without committing to expensive enterprise plans. For stores on a budget, the trick is to pick a tool or m...

19 January 202611 min read

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